Elevator Pitches: Telling It Short and Sweet #OpenBook Blog Hop

Feb 19, 2024

Do you have an ‘elevator pitch’ for your books? (A brief 30 second or so introduction)

There are authors who write the elevator pitch and synopsis (as well as an outline) before they write the book. I’m not one of them. It wouldn’t work for me, since my characters have switched things up on me halfway through the stories. I don’t even write my blurb until the first draft is complete.

But there are publicity sites that need shortened versions of the blurb, so I do have what could pass for an elevator pitch. FYI, the name originates from the concept of running into an agent in an elevator and having a few seconds to pitch your idea for a book to them. Not that I expect to ever use a pitch in that context. I’m not in search of an agent or publisher, and the little village I live in doesn’t have any buildings with an elevator. (as far as I know.)

But back to the pitch. I don’t have formal ones. If I ran into an agent, I’d stumble though a through a non-pretty speech about whatever book or series I was working on. Shoot from the hip, as the old cowboy movies used to say. Or rely on of the blurbs and taglines I put so much effort into. (which won’t work for an older book, as I don’t have them memorized!)

Here are a few of my taglines.
The Rise of Jake Hennessey: So much for retirement
The Fall of Jake Hennessey: After all, even jewel thieves get bored.
For the entire Harmony Duprie series: Because how much trouble can one ex-librarian get into? 

Here’s an example of a full back-of-the-book blurb versus a shortened one used for a few advertising sites. The short one is actually medium length, because I had to shorten it farther for one ad. This is for Wolves’ Gambit, in the Free Wolves series.

Full Blurb:

Wolf-shifter Lori Grenville was rescued from near-slavery and a brutal pack leader by the Free Wolves. To pay back the favor, she’s dedicated her life to helping others in the same situation, leading shifters to safety and a new start, risking her life in the process. She’s faced down alphas and has no qualms in undermining pack structure.

Now she’s challenged with the task of restoring an alpha to his rightful place. If she gets it right, she can stop a war from ripping apart two packs and spreading across an entire state. If she fails, she’ll be among the first to die.

There’s still the option of walking away and letting the Jaeger and Destin packs destroy each other. That means she’ll fail in her original mission of rescuing the daughter of the Jaeger alpha before the girl is forced into marriage for political gain.

Lori hasn’t failed in a mission yet. This one may be the exception.

And here’s a short version:
Free Wolf Lori Grenville has made it her life’s mission to help unhappy shifters escape from overbearing alphas and dangerous situations. She hasn’t failed in a mission yet. This one may be the exception.

I timed reading these out loud, as if I was speaking to someone. The long version takes about a minute to say, the short version about fifteen seconds, so neither is the ‘correct’ length for an elevator pitch.

So, no, I don’t have elevator pitches.

But give me a chance, and I will hold an in-depth conversation with anyone who is interested in my books. Or their books. Or any books at all!

I should mention – there’s a new twist to pitching a book. On X (formerly Twitter) agents will announce a pitch day in certain writing communities. I’ve never participated, so I don’t know the rules. But since the limit of a tweet is 280 characters, think about how concise a pitch has to be. (My short version of the blurb is the above example is 205 characters.) I don’t know if something similar occurs on Instagram.

How about the other authors in this hop? Do they have elevator pitches? Find out by following the links below.

As always, until next time, please stay safe.

You are invited to the Inlinkz link party!

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Feb 19, 2024

Do you have an ‘elevator pitch’ for your books? (A brief 30 second or so introduction)

 


Love it or Hate It, We All Need Help #OpenBook Blog Hop

 

May 29, 2023

We’ve talked blurbs before. Do you have any tips for writing blurbs?

Action words. Lots of action words. Limit passive words as much as possible. There isn’t a way to get rid of all of them, but careful word crafting can eliminate many of them.

Of course, the order you put those words in is important. That’s the tough part. I don’t remember how many revisions the blurb of my most recent release went thru, and how many people chipped in to help me fine-tune it. I have four files with different names and different versions. Blurb new, blurb new version, Rise blurb, and blurb final. Each file (except for the final one) has two or three drafts of the blurb.

The purpose of a blurb is to hook a potential reader by introducing the problem and hinting at the solution, without giving too much away. That’s my struggle-finding the line between the two.

Along with the blurb comes writing the tagline. Yes, there are folks who develop it before they ever start penning the story, but I often discover the tagline amid figuring out the blurb.

Here are a few of the taglines that were suggested for The Rise of Jake Hennessey: I have used 3 out of the 4 in publicity.

  • He’s a good man with an illegal hobby…
  • What does a semi-retired jewel thief do in his spare time? Help the victims of abuse disappear and start new lives, of course.
  • So much for retirement
  • Jake Hennessey: Bar owner (twice). Jewel thief (retired… almost). He’s a good guy, it’s just his hobby that’s illegal. Mostly. OK, completely.

So, my biggest tip for writing a blurb and tagline? Don’t be afraid to get assistance. It doesn’t even have to be from other authors, although they are a great resource. My cover artist has a great ear and helps me with both blurbs and taglines as well as creates brilliant covers.

I can’t reveal any great secrets for blurbs because I don’t know any! My best advice is revise, revise, revise. But perhaps some of the others on this blog hop can help. Check out their posts by following the links below.

As always, until next time, please stay safe.

May 29, 2023

We’ve talked blurbs before. Do you have any tips for writing blurbs?

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1. Link your blog to this hop.
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